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Web 2 Heroes: Interviews with 20 Web 2 Influencers by Bradley L Jones(Book Review) - Chapter 20

Page history last edited by Paul Ward 15 years, 4 months ago

 

Web 2.0 Heroes: Interviews with 20 Web 2.0 Influencers by Bradley L. Jones, Chapter 20

Library Reference: none

Amazon Link: http://www.amazon.com/Web-2-0-Heroes-Interviews-Influencers/dp/0470241993/ref=sr_1_5?ie=UTF8&s=books&qid=1224483069&sr=1-5

 

Quote: “The trends in the consumer space are toward much cleaner, effective patterns and user designs that are coming out of Web 2.0.

 

 

Learning Expectations:

 

I expect to learn how Michele Turner will use the Web 2.0 as a catalyst on their works on Adobe Systems Incorporated. I also expect to learn how the Web 2.0 implemented the change for all people with the use of Adobe applications.

 

Review:

 

The 20th Chapter of the Web 2.0 Influencers is about Michele Turner and she makes use of the Web 2.0 to help Adobe Systems Incorporated to stay at the top of the industry. She is the Vice President of platform product management and the developer relations for Adobe. She is also very well experienced about the web due to the fact that she had been with some companies that changed the internet and the web in a big way before being with Adobe. She also has experience from the Web 1.0 to the evolution to Web 2.0. She was on the epiphany of change when it occurred giving here a lot of knowledge and information about the two. With this knowledge and experience she is very well knowledgeable about these things. She has the right and authority to express something because she was part of the pioneers who changed the Web 1.0 to the Web 2.0. 

 

Let’s talk about the Adobe Systems Incorporated, personally, I know Adobe because of the Photoshop, Adobe Reader, PDF, Dreamweaver (I didn’t experienced using this one), and Flash Player. All of these things are helpful and each one has its own purpose and job to fulfill and accomplish. Of all these applications, the PDF and Adobe Reader are the two which I only use personally. I’m not that fond with Photoshop, Dreamweaver, etc.

 

I use primarily the PDF and Reader for VERTSOL and PROGAP2 purposes. Our notes and the information I need comes from PDFs which is somehow a security feature for the authors of the notes because people cannot edit anything to their work avoiding other people to gain wrong information. The Photoshop is for designers and some developers. They make use of their creativity and originality to stir something up for other people’s aesthetic delight. They can manipulate pictures and make something change by adjusting and controlling the properties of the pictures. It can be used for good and it can be used for bad. The Dreamweaver is the tool some programmers and developers prefer because of the ease and convenience it gives to them.

 

The Adobe Systems Incorporated team focuses on what the people puts in the web or internet. They focus on the user experience and make it much effective and efficient for the users. They are offering services to the customers and clients to make things better. They are centering their attention to the user-generated community support, and the ability to be flexible. They want their customers and clients to be the catalysts on what will happen on the web. They are just there to support and help them out whenever needed. They also supply the things for the customers such as the applications that they are making and creating. The inputs of the developers and programmers are becoming simpler to understand for other people to have an easier time understanding and identify the things posted and written. 

 

 

 

 

The support and help for people, customers and clients alike is something that will be instrumental in the near future. Adobe is focusing on giving out support and assistance to developers, programmers, and the like to have a much easier time than ever before. They will supply this support through online and offline which is very versatile for them. This versatility and flexibility will be the catalyst of their success in the future.

 

Lessons Learned:

I have learned how Michele Turner used the Web 2.0 to be catalyst of the success of Adobe Systems Incorporated. I also learned how the Web 2.0 together with the Adobe applications merged with each other to make the lives of their clients and customers much easier and convenient.

 

 

 

 

 

 

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