86. When we're not busy being your "target market," many of us are your people. We'd rather be talking to friends online than watching the clock. That would get your name around better than your entire million dollar web site. But you tell us speaking to the market is Marketing's job.

            The role at which the customers play in the life of a business for a company is really appropriate. They are those people who purchases and makes use of the products and services that they are making and producing. The stability of the products and services that companies provide for the people relies heavily on the customers. If the customers like what they are experiencing from a product or service, the feedback to ir would also be positive. On the other hand, if the customers don’t like what they are seeing, the feedback to it would be negative. These feedbacks would weigh heavily on the company’s performance on the marketing and business world.

            Companies didn’t completely forget about these things. They have web sites and some marketing section that focuses on the customers. They are showing to the customers that somehow in a little way, they can see them.  Unfortunately, these attempts to link with customers are in a way useless. They are not completely supporting and assisting their customers. They are not answering and replying quickly enough to the queries of the customers about their products and services. They are too slow to react about the changes of what the customers are wanting. They just think that as long as they have a web site and a marketing sector, it is sufficient. But this is where they are wrong. They should back their customers throughout the whole process. They should never disregard their questions and queries about the products and services that they are offering and providing.