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Slide 71

Page history last edited by Paul Ward 15 years, 4 months ago

 

71. Your tired notions of "the market" make our eyes glaze over. We don't recognize ourselves in your projections—perhaps because we know we're already elsewhere.

 

 

 

The communication between companies and markets are an important thing for both to co-exist equally. Both should communicate with each other to provide clear information and knowledge for the benefit of the two of them. Sharing information with each other will provide advantages for the both of them to be used to other markets and companies. They need the information from the other for them to successfully provide enhancements and improvement for the both of them. On the side of the companies or corporations, they need the information and knowledge from the markets or customers for them to be able to make improvements in their products and services. They need accurate and up-to-date information for them to successfully implement the change. The miscommunication between the two would only mean one thing, and that is the failure of the products and services provided by the companies. For example, a company gained information from customers that a trend is a hit for people but what they do not know is that the trend is not anymore the hit for people. This would end up a disaster for the company when they release their latest products and services because people would no longer seek the things that they created. It would be useless and just a waste of time, effort, and money for the company resulting to the tremendous failure for the company. On the customer side, they need to communicate with companies for the companies to know the things that they want and need. It is a mutual benefit for the both of them that is why they should communicate with each other frequently. The importance of customers for the companies is a colossal thing.

 

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